This logo rebrand was an unpaid favour for a friend. Their colleague is the Director of The Footpath Project, a new initiative helping the homeless on Sydney's Northern beaches and beyond, and needed a rebrand to suit the Australian vernacular ( From Sidewalk to Footpath ).
The Footpath Project is an Australian chapter of the Sidewalk Project in Los Angeles, California. It’s a project based arts & public health organization that exists to create community and wellness for those who live outdoors. They are not trained social workers or therapists. They are a bunch of artists who believe embracing the beauty of life is the way to enrich experience despite circumstance.
The end result was achieved using tools in Adobe Photoshop.
